There are just five key steps to a successful promotion campaign -
creation • communication • initiation • administration • evaluation.

Your route to goal could use one of the many techniques we offer ;-

Competitions, prize draws & instant wins - high visibility and predictable risks, commonly used to attract attention, interest, even repeat purchase.

Collectors, self liquidators & cash backs - locking purchasers into a longer term buying relationship in exchange for guaranteed rewards, financial advantage or purchaser priviledge.

In or on pack, premium offers - delivers impact at the point of purchase. Creates theatre, generates sales at the expense of competitors - can even be applied to B2B campaigns.

Financial promotions - discounting (the most popular), cash-backs, guaranteed share-outs and 'trial' refunds can all be creatively presented - but be aware of games of chance, illegal lotteries or contravening the gaming laws.

E-Solutions - most forms of customer response related promotions can easily be conducted electronically as well as from hard copy.