| Title: | Taste Renaissance | Nortech are Britain's largest producer/refiner and packer of edible animal oils and fats are expanding rapidly into the vegetable oils and fats sector. Part of the Prosper De Mulder group, the company has a strong heritage in the fast food categories (predominantly fish & chip retailers) but is expanding its marketing into the bakery and food ingredients sectors. A new up-to-date image that creatively conveyed the changing business proposition was essential. The company now has an image that delivers awareness and long awaited recognition as its across everything from packaging to exhibitions. | |
| Client: | Nortech Foods | ||
| Proposition: | New, multi-purpose corporate folder | ||
| Objective: | Provide a professional communique that launches new logo and corporate image. To redefine the company's proposition each time it used for : sales letters, quotations, tenders and product information sheets. | ||
| Target: | B2B Customers, end user/distributors and prospective purchasers. |

